The Highest-Selling NHL Player Jerseys in 2017

Compared to other professional sports, hockey is less likely to gain a player fame and notoriety. However, that doesn’t mean NHL players aren’t popular in their own right. Fans of the sport are all about showing love and appreciation for their favorite players. And there’s no better way to show this than buy purchasing a jersey.

According to the NHL, during the 2016–17 regular season, jersey sales rose 11% on the league’s official online store, As you can imagine, some players obviously sold more tops than others. With that in mind, here’s a look at the highest-selling NHL player jerseys in 2017.

7. Alex Ovechkin

Alex Ovechkin celebrates a goal.
Alex Ovechkin is more than just a goalscorer. | Patrick Smith/Getty Images

Although Alex Ovechkin and the Washington Capitals failed, once again, to live up to expectations in the playoffs, he still remains one of the premier players in the NHL today. This season, the three-time Hart Trophy recipient scored 33 goals and finished the year with 69 total points. By Ovechkin’s standards, this might look like a down season. However, make no mistake, the Capitals captain’s popularity is as strong as ever.

6. Connor McDavid

Connor McDavid warms up before a game.
Connor McDavid is the MVP. | Codie McLachlan/Getty Images

In just his second career season, Edmonton Oilers captain Connor McDavid showed the world why he’s destined to be the face of the NHL. The 20-year-old notched 30 goals and led the league in assists (70) and total points (100). For his efforts, the superstar center won the Ted Lindsay Award, the Art Ross Trophy, and the Hart Trophy. It’s only a matter of time before the superstar center’s name sits at the top of the highest-selling jerseys list.

5. Henrik Lundqvist

Henrik Lundqvist gloves the puck.
Goaltender Henrik Lundqvist continues to get the job done between the pipes. | Minas Panagiotakis/Getty Images

Henrik Lundqvist might be a netminder, but that hasn’t prevented him from emerging as a bona fide fan favorite. In fact, the New York Rangers goaltender, who went 30-21-4 and posted a .910 save percentage in 2016–17, had the fifth best-selling jersey during the regular season. Of course, if we based the list on which player is the most stylish, Lundqvist would definitely be No. 1.

4. Auston Matthews

Auston Matthews prepares for a face off.
Auston Matthews is the real deal. | Gregory Shamus/Getty Images

The 2016–17 season was Auston Matthews’ first in the league, but you’d never know it by the way he played. The 19-year-old center was an absolute force on the ice, finishing the regular season with 69 points and a whopping 40 goals. The former No. 1 overall pick won the Calder Memorial Trophy as the NHL’s Rookie of the Year. He hasn’t even scratched the service of what he’s capable of. The Toronto Maple Leafs have themselves a superstar in Matthews.

3. Jonathan Toews

Jonathan Toews waits for play to resume.
Jonathan Toews is still the man. | Sean M. Haffey/Getty Images

As the captain of the Chicago Blackhawks, Jonathan Toews is not just one of the most beloved figures in the city, he’s also one of the most popular players in the league. His individual skills on the ice are undeniable, but it’s his overall selflessness as a player that makes him truly special. With Toews leading the charge, the Blackhawks have won three Stanley Cups since the 2009–10 season. As a result, it’s not shocking that his jersey continues to fly off the shelves.

2. Patrick Kane

Patrick Kane skates during a game against Montreal
Patrick Kane continues to deliver on and off the ice. | Minas Panagiotakis/Getty Images

After leading the league in points (106) and winning the Hart Trophy in 2015–16, Patrick Kane could’ve easily rested on his laurels. Instead, the stud right winger continued his onslaught on the rest of the league. The 28-year-old hit the back of the net 34 times and finished the regular season with 89 total points, tied for the second most in the league. As long as Kane continues to deliver in the ice, fans will continue to buy his jersey.

1. Sidney Crosby

Sidney Crosby looks on during the Stanley Cup Finals.
Sidney Crosby’s popularity is undeniable. | Bruce Bennett/Getty Images

This should come as no surprise to hockey fans. Sidney Crosby led the league in goals (44) during the 2016–17 season and finished tied for second in total points (89). He also led the Pittsburgh Penguins to their second consecutive Stanley Cup title while earning the Conn Smyth Trophy — for the second year in a row — as the MVP of the playoffs. Crosby continues to be the biggest name in the sport, and these jersey sales only further prove his standing among the NHL faithful.

Statistics courtesy of Hockey-Reference.

Jersey sales information courtesy of and