NBA

LaMelo Ball Just Signed a Puma Deal That Hurts LaVar Ball’s Bottom Line

LaMelo Ball has risen the ranks toward being a top prospect for the 2020 NBA draft. It has put Ball in the spot to cash in on his rising stock before he makes the jump to the league. That has seen him take another crushing blow to his father LaVar Ball‘s pocketbook before his NBA career begins.

LaMelo Ball’s rise to promising NBA prospect

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The last several months have seen LaMelo Ball‘s draft stock continue to rise as he has proven to be a promising basketball prospect.

Ball has demonstrated that he is a gifted basketball talent over the last couple of years. His growth as a player with his game and size has seen him continue to blossom into a potential star prospect. He has shown strong shooting ability beyond the arc and the capability to get to the rim with his size, speed, and ball-handling.

The 19-year-old played well in his lone season in the National Basketball League in Australia with the Illawarra Hawks. Despite the team’s struggles, Ball put forth strong play showing his unique skill set that has garnered much buzz around his NBA future.

That has earned him consideration as potentially the first pick by the Minnesota Timberwolves, while the Golden State Warriors could be in play at the second overall selection. It has all earned him the chance to ink a lucrative endorsement opportunity that pushes him away from his father’s company.

LaMelo Ball decides to sign a shoe deal with Puma

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Over the last several months, LaMelo Ball has worked his way into recognition as one of the top prospects for the 2020 NBA Draft.

With that territory comes plenty of recognition that has put some lucrative endorsement opportunities on the table. Ball has quickly taken advantage of the situation as he has chosen to ink a shoe deal with Puma before he begins his NBA career, according to Adam Zagoria of Forbes.

“I am really excited to be joining the PUMA family,” Ball said in a release. “I believe the brand is the perfect partner for me because PUMA will allow me to just be myself. I want to be 100-percent authentic whether that’s playing basketball or showing off my personal style and that’s what I want to do with PUMA.”

Chatter around the situation first sprouted back in August, which it officially became a deal on Wednesday. The move also guides him away from his father, LaVar Ball’s Big Baller Brand that he has heavily utilized over the last few years. It has been the backbone of his image behind the rise of his three son’s prominence in the basketball scene.

LaMelo is now moving forward in his own space with an endorsement deal away from the family business. The 19-year-old is set to collaborate with the company with a PUMA x LaMelo Ball T-Shirt and hoodie set that will be released on November 18 in direct correlation with the 2020 NBA draft.

Beyond that, it’s a step forward for the youngest Ball to venture into his own realm.

Bright future ahead

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LaMelo Ball is on the verge of beginning his NBA career that could have plenty of promise ahead.

The 19-year-old is positioned to be one of the top picks in this year’s draft that could land him in an incredible spot in the league. Although the continued move away from his association with the Big Baller Brand is another massive hit to his father’s company, it should be overlooked by having another Ball heading into the NBA.

For as much slack as LaVar has received over the years, which much was warranted with his often questionable behavior, he helped raise children that play professional basketball. It’s a tremendous achievement under his belt that he cultivated extremely talented basketball players in his household.

Like his older brother Lonzo Ball, LaMelo is spreading his wings into his own skin to help develop his image and brand away from his family as he enters the NBA.