Since the Washington Football team removed its previous controversial name, the franchise has yet to move toward an official replacement. Washington continues to operate behind the scenes working to find a new identity. However, team president Jason Wright has finally provided an update concerning the lengthy search.
Washington removes previous controversial team name
After years of pushback toward the use of “Redskins” as the team nickname, Washington chose last offseason to remove the controversial title.
The franchise previously stayed with the name for nearly 90 years before owner Daniel Snyder finally caved into the pressure to change it. The move occurred after several of the team’s significant financial partners forced Snyder’s hand.
Fed Ex, who holds the naming rights to the stadium under a $205 million deal that extends through 2025, sent a formal request to change the name. Other sponsors, such as Nike, Amazon, Pepsi, followed in FedEx’s footsteps by pressuring Washington.
Meanwhile, NFL commissioner Roger Goodell publicly backed the growing push for a name change. The movement toward the name change initially gained steam back in 2013. It was brought up during a symposium in February that year at the Smithsonian’s National Museum of the American Indian located in Washington D.C.
The previous name originated from then-co-owner George Preston Marshall, changing it from the Boston Braves to avoid confusion with the baseball team. Although it took much longer than expected, Washington has moved another step toward a new name.
Washington Football Team finally provides an update regarding its next name
Since removing the team’s previous name, Washington has taken its time to choose its next nickname.
The franchise played the entire 2020 season without taking the next step toward a new identity, and the process will extend a bit further. Although Washington shut down any chance of rebranding as the Warriors, team president Jason Wright revealed the new name will be announced early next year.
“The new name and logo will be revealed in early 2022, Wright said and will retain the traditional burgundy and gold colors that are entrenched in the team’s history,” Nicki Jhabvala of The Washington Post wrote.
The latest update means the organization will operate as the Washington Football Team through the 2021 season. It all likely means that by next offseason, the fan base should know what their beloved franchise will be named moving forward.
It finally puts a timetable for Washington to decide on the biggest mystery hanging around the franchise. The pressure is on ownership and management to make the appropriate choice as it will reshape the organization’s identity.
Washington will choose from several team name options
Washington Football Team fans may have to wait several more months for a new name, but there are many viable choices.
Over the last year, the Red Tails has been among the favorites due to its historical significance. It’s a reference to the Tuskegee all-Black WWII fighter pilots. Meanwhile, other names, such as the Redwolves, Wild Hogs, Commanders, Sentinels, Renegades, and Presidents, have garnered traction.
Last August, Wright voiced it took only 30 seconds for him to realize the strong fan push for RedWolves as the next potential name.
“This is a very aggressive campaign around Redwolves, which is wonderful,” Wright said via the Washington Football Team podcast. “The passion is fantastic. You have fans that are so engaged on this and we are absolutely going to harness this.”
The fan base will undoubtedly play a significant part in the decision-making process. Regardless of the final choice, Washington will form a new identity, culture, image behind the new name.