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Sportscasting.com has analyzed Instagram data to see Xander Schauffele’s social media growth since winning the 2024 PGA Championship. 

Key Highlights:

  • Schauffele has increased his Instagram following by 9.0% since winning his first major
  • Schauffele has added 33,972 Instagram followers since his PGA Championship victory
  • He has added 40,201 Instagram followers in May, his highest in a single month in the past five years

Note: All figures as of May 23, 2024.

After years of top-10 finishes, Xander Schauffele finally broke through and won his first major championship. 

Schauffele won the 2024 PGA Championship at Valhalla Golf Club by posting a 6-under 65 in the final round to finish the tournament at 21-under, one stroke better than LIV Golf’s Bryson DeChambeau’s 20-under. 

After DeChambeau made a birdie on the par-5 18th to get to 20-under, Schauffele needed a birdie of his own on the final hole to win. After falling about 35 yards short of the green on his third shot, Schauffele chipped the ball to 6 feet. 

Schauffele nailed the birdie, claiming the first major of his career.

Schauffele’s win marks the lowest 72-hole score to par (21-under) in major championship history. 

Xander Schauffele Has Gained Over 33,000 Followers Since Winning The 2024 PGA Championship

Date Instagram Followers
May 19, 2024 345,446
May 23, 2024 379,418
Net Change +33,972

Schauffele has gained 40,201 followers since May 1, 2024. This figure represents Schauffele’s most followers gained in one month over the last five years, including after his gold medal victory for Team USA in golf at the Tokyo Olympics. 

Schauffele has increased his Instagram following by 9.0% since winning his first major.

Before Sunday’s victory, Schauffele was on the short list of the best players to never win a major. Schauffele entered the PGA Championship with seven career PGA Tour wins, his most notable coming at the 2017 Tour Championship.

Since 2017, Schauffele has been a staple on Sunday leaderboards at major championships. The San Diego native had 12 top-10 finishes heading into the PGA Championship, including an eighth-place finish at the 2024 Masters. 

Xander Schauffele’s Biggest Growth On Instagram Since The 2020 Olympics 

Schauffele has gained 40,201 followers since May 1, 2024. This figure represents Schauffele’s most followers gained in one month over the past five years

Schauffele won the gold medal at the 2020 Summer Olympics in Tokyo. Due to COVID-19, the Olympics were rescheduled to summer 2021.

At Kasumigaseki Country Club, Schauffele finished 18-under to win gold, one stroke ahead of silver medalist Rory Sabbatini. 

Schauffele gained 34,538 Instagram followers in August 2021, in large part because of his Olympic win.