Masters 2025: Augusta National To Add New Tomato Pie To Concessions Menu

The Masters has long been famous for its concessions and food and drink options. Augusta National rolls out an economical, but tasty menu that has become a staple for golf fans attending the tournament.  In recent years, Augusta National has revamped the concessions by introducing the Breakfast Sandwich (2022) and the Chicken Salad Sandwich on Honey Wheat (2023) to the menu. Now, the 2025 Masters menu is getting another addition with the tomato pie, which will only be available for a limited time only. 

New Tomato Pie To Debut At 2025 Masters

A Southern tradition, reimagined — the handheld Tomato Pie makes its limited debut at the 2025 Masters Tournament. #themasters pic.twitter.com/8mib0BxOkQ

— The Masters (@TheMasters) April 1, 2025

Augusta National is famous for keeping concessions affordable for golf fans, allowing them to make the most of their experience at the Masters. Now, the prestigious golf club is adding something new to the menu — the tomato pie. 

A Southern tradition, reimagined — the handheld Tomato Pie will make its limited debut at the 2025 Masters. The pie resembles an empanada or a pizza pocket, combining soft fresh tomatoes, cheese, and mayo into a soft crust.

 It’s expected to be priced between $1.50 and $2.00, similar to other vegetarian options.

With the release on April Fool’s Day, it’s entirely possible that the addition of the tomato pie to the menu could be a playful hoax.

Masters Concession Prices Expected To Remain Reasonable

Despite rising inflation and supply chain concerns, Augusta National has made a commitment to keeping costs down for fans attending the Masters. 

Last year, egg salad and pimento cheese sandwiches remained $1.50. Coffee, soft drinks, and water were only $2.00, along blueberry muffins and fresh fruit. Other sandwiches, like the Masters Club and Chicken Biscuit are priced at $3.00, while beer and cocktails costed $6.00 each.

Here are the prices for all food items in 2024:

Sandwiches

• Egg Salad – $1.50
• Pimento Cheese – $1.50
• Pork Bar-B-Que – $3.00
• Masters Club – $3.00
• Chicken Salad on Honey Wheat – $3.00
• Ham & Cheese on Rye – $3.00
• Classic Chicken – $3.00

Breakfast (Served until 10 a.m.)

• Masters Blend Fresh Brewed Coffee – $2.00
• Chicken Biscuit – $3.00
• Breakfast Sandwich – $3.00
• Blueberry Muffin – $2.00
• Fresh Mixed Fruit – $2.00

Beverages

• Soft Drinks – $2.00
• Bottled Water – $2.00
• Fresh Brewed Iced Tea – $2.00
• Crow’s Nest – $6.00
• Domestic Beer – $6.00
• Import Beer – $6.00
• White Wine – $6.00

Snacks

• Chips (Plain and BBQ) – $1.50
• Peanuts – $1.50
• Southern Cheese Straws – $2.00
• Cookies – $1.50
• Georgia Pecan Caramel Popcorn – $2.00
• Georgia Peach Ice Cream Sandwich – $3.00