UFC president Dana White walks on stage during the UFC 269 press conference
Dana White, president of the UFC, in 2021 | Jeff Bottari/Zuffa LLC

Born in Connecticut, Dana White developed a passion for boxing as a teenager and eventually became a “boxercise” coach when college didn’t work out. (He dropped out of both Quincy College and University of Massachusetts Boston.) White moved to Las Vegas where he connected with  Tito Ortiz and Chuck Liddell and began managing them.

In 2000, the then-31-year-old convinced his childhood friend Lorenzo Fertitta to acquire the UFC, which was facing bankruptcy, with his brother Frank Fertitta for $2 million. White and his cohorts developed the organization into an internationally renowned MMA brand. They sold the UFC for over $4 billion in 2016, and White agreed to remain president through at least 2026. During his UFC presidency, the 10-time Promoter of the Year has earned the 2009 Nevada Sportsman of the Year and the Armed Forces Foundation’s Patriot Award.


  • Title: President of the Ultimate Fighting Championship
  • Birthday: July 28, 1969
  • Height: 5’11”
  • Hometown: Manchester, Connecticut
  • Spouse: Anna White (m. 1996)
  • Children: Dana White III, Savannah White, and Aidan White

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