The sports apparel giant lost out on their opportunity to ink the Warriors star guard over money and much more.
Adidas had their chance to ink Jordan to an endorsement deal before his NBA career began, but passed due to a ridiculous reason.
Michael Jordan and Nike is maybe the most iconic partnership in sports, but they never would’ve joined forces if it wasn’t for Deloris Jordan.
The L.A. Clippers came out on the short end of the stick in a drawn-out lawsuit against Nike over his logo.
The final words of the man executed in Utah in 1977
Kawhi Leonard took Nike to court over the rights to a logo that he sketched while in college.
The Nike ‘Swoosh’ logo that is so commonplace was designed by a college student.
The former Los Angeles Lakers great’s first shoe released since his passing has quickly become a hot product on the market.
Nike co-founder Phil Knight knew he had to sign John McEnroe the moment he saw the tennis star play for the first time.
Tiger Woods was shooting an entirely different ad for Nike the day that his most famous television commercial unexpectedly came together.
Michael Jordan and Nike have one of the most successful partnerships ever. So is it true that Jordan almost didn’t sign with the company?
There was a run on Kobe Bryant merchandise in Nike’s online store a day after the basketball great’s death.
Luka Doncic’s shoe rights have been in high demand after his incredible start to the season, and this company has secured those rights.
LeBron James is the current face of Nike. After signing a lifetime deal with the company, James is without a doubt a rich man. But just how rich?
Michael Jordan and Nike are an iconic pair. But many fans are shocked to learn that Jordan actually wanted to sign with Adidas.
Kawhi Leonard recently sued Nike over a logo copyright dispute. Nike didn’t take it laying down and decided to counter sue. Here’s why.
A lot of NBA players have their own signature shoes, but some of these kicks are more popular than others. Which player’s sneakers sold the most in 2014?
The NBA is such a star-driven league that the big shoe companies give big money to the big stars. The NBA: where big shoe deals are made. Here’s the top 10.