Nike

Michael Jordan and Nike is maybe the most iconic partnership in sports, but they never would've joined forces if it wasn't for Deloris Jordan.
NBA
Michael Jordan Never Would Have Signed With Nike If It Wasn’t for His Mother

Michael Jordan and Nike is maybe the most iconic partnership in sports, but they never would’ve joined forces if it wasn’t for Deloris Jordan.

Jack Dougherty  •  04 May 2020
Gary Gilmore, inspiration for Nike slogan "Just Do It"
Sports
Serial Killer Gary Gilmore’s Execution Inspired Nike’s ‘Just Do It’ Slogan

The final words of the man executed in Utah in 1977

John Moriello  •  30 Apr 2020
Kawhi Leonard
NBA
Kawhi Leonard Has Been Dunked on in a Different Kind of Court

Kawhi Leonard took Nike to court over the rights to a logo that he sketched while in college.

John Moriello  •  24 Apr 2020
Nike Swoosh logo
Sports
Nike Paid $35 for Its Swoosh Logo Worth Many Millions

The Nike ‘Swoosh’ logo that is so commonplace was designed by a college student.

John Moriello  •  15 Apr 2020
Tiger Woods Nike commercial
Sports
Tiger Woods’ Most Memorable Commercial Wasn’t Planned

Tiger Woods was shooting an entirely different ad for Nike the day that his most famous television commercial unexpectedly came together.

John Moriello  •  21 Mar 2020
Nike storefront
NBA
Kobe Bryant Merchandise Sells Out on Nike Site

There was a run on Kobe Bryant merchandise in Nike’s online store a day after the basketball great’s death.

John Moriello  •  28 Jan 2020
Michael Jordan speaking at a Nike event.
NBA
How Michael Jordan Became Adidas’ Biggest Regret Ever

Michael Jordan and Nike are an iconic pair. But many fans are shocked to learn that Jordan actually wanted to sign with Adidas.

Bradley Geiser  •  01 Nov 2019
Kawhi Leonard
NBA
Kawhi Leonard Was Just Sued by Nike, Here’s Why

Kawhi Leonard recently sued Nike over a logo copyright dispute. Nike didn’t take it laying down and decided to counter sue. Here’s why.

Darrelle Thompson  •  01 Aug 2019